Creative Direction / Marketing

Farmstrong Cider Company

In 2016, while attending a Peter Mitchell Cidermaking course in Mount Vernon, Washington, Halee Fried sat a row behind me and we struck up a friendship. We talked about what each of us was doing.

Earlier that year, Jeff and Halee had purchased a century old farm steeped with history and deeply rooted in the agriculture community of the Okanagan Valley. Looking for ways to make the farm more viable Halee wanted to explore her fascination with cider and Jeff wanted to restore the heritage barn on the site, the two ideas were married and the idea of Farmstrong was born.

Halee asked me if I would be interested in helping develop their branding and I thought that would be a good idea, given that I was also developing an organic cider company in Ontario. Maybe we could help each other with distribution down the road.

Above is the logo I designed and below you can see how it works on the end products.

Since the spring of 2016 Jeff and Halee along with their sons Mitchell and Griffin have been working hard to make premium craft (small batch) ciders along with restoring a heritage barn built in 1896, which is where the inspiration for the branding we created came from.

You can see from these few photos how beautiful our branding looks on virtually everything they produce.

 

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